Department of Business Administration

Search results

• 吸收理論對台灣後進企業在中國市場中的績效影響

  Author: 孟竹, 李., 2016 Mar 15

  Supervisor: Tsai, H. (Supervisor)

  Student thesis: Master's Thesis

• 品牌延伸產品之品牌知名度與品牌配適度對消費者購買意願之影響-以Caf?&Meal MUJI為例

  Author: 祺恩, 顏., 2017 Jun 19

  Supervisor: Tsai, Y. (Supervisor)

  Student thesis: Master's Thesis

• 品牌形象、產品保證與網路口碑對消費者購買意願的影響－以開架式面膜與專櫃面膜為例

  Author: 雅仁, 羅., 2017 Jul 3

  Supervisor: Huang, C. Y. (Supervisor)

  Student thesis: Master's Thesis

• 品牌形象與價格折扣對消費者購買意願的影響-以智慧運動手錶為例

  Author: 曜丞, 呂., 2016 Jun 23

  Supervisor: Yeh, Q. (Supervisor)

  Student thesis: Master's Thesis

• 品牌粉絲專頁經營對品牌承諾之影響-以洗髮精產品為例

  Author: 宣萱, 李., 2016 Jun 29

  Supervisor: Tsai, Y. (Supervisor)

  Student thesis: Master's Thesis

• 品牌經驗、顧客品牌參與、品牌情感對消費者品牌忠誠度影響之研究-以快速時尚產業為例

  Author: 駿衛, 林., 2017 Jun 28

  Supervisor: Li, H. (Supervisor)

  Student thesis: Master's Thesis

• 品牌經驗、顧客品牌參與、品牌情感對消費者品牌忠誠度影響之研究-以快速時尚產業為例

  Author: 駿衛, 林., 2017 Jun 28

  Supervisor: Huang, C. Y. (Supervisor)

  Student thesis: Master's Thesis

• 員工品牌權益、品牌承諾對組織公民行為與工作績效的影響-以內部品牌化為調節變項

  Author: 嘉賢, 賴., 2017 Jul 26

  Supervisor: Huang, C. Y. (Supervisor)

  Student thesis: Master's Thesis

• 員工知覺企業社會責任之實踐對組織認同與公民行為之影響-以金融業、電子業、傳統產業為例

  Author: 博欽, 曹., 2016 Jul 5

  Supervisor: Yeh, Q. (Supervisor)

  Student thesis: Master's Thesis

• 善因行銷之社會顯著性與贊助方式對企業信任度之影響-以知覺社會責任為中介

  Author: 亦淳, 吳., 2015 Jun 30

  Supervisor: Yeh, Q. (Supervisor)

  Student thesis: Master's Thesis

• 善因行銷對購買意願之影響研究—以品牌依附、品牌形象為中介變項

  Author: 意欣, 洪., 2018 Jun 29

  Supervisor: Chuang, S. (Supervisor)

  Student thesis: Master's Thesis

• 團隊成員多樣性對團隊創新能力之影響

  Author: 羿君, 周., 2018 Aug 18

  Supervisor: Shih, H. (Supervisor)

  Student thesis: Master's Thesis

• 團隊衝突與創意間之關係研究

  Author: 倍妤, 林., 2016 Jul 6

  Supervisor: Shih, H. (Supervisor)

  Student thesis: Master's Thesis

• 在政府建構年金及長照保險制度下，影響國人購買商業健康保險之關鍵性因素

  Author: 淑殷, 王., 2016 Jun 27

  Supervisor: Kang, H. (Supervisor)

  Student thesis: Master's Thesis

• 多裝置行銷對顧客品牌知覺價值的影響

  Author: 俊汝, 林., 2017 Jun 21

  Supervisor: Tsai, H. (Supervisor)

  Student thesis: Master's Thesis

• 太陽能光電服務生態系統之研究:以茂捷公司為例

  Author: 濬瑞, 劉., 2018 Aug 27

  Supervisor: Huang, C. Y. (Supervisor)

  Student thesis: Master's Thesis

• 太陽能光電服務生態系統之研究:以茂捷公司為例

  Author: 濬瑞, 劉., 2018 Aug 27

  Supervisor: Fang, S. (Supervisor)

  Student thesis: Master's Thesis

• 如何跨越市場鴻溝：一個價值共創觀點下的行動研究

  Author: 余, 立., 2019 Jun 14

  Supervisor: Chou, H. (Supervisor)

  Student thesis: Master's Thesis

• 威權領導、工作績效與組織認同之關聯性研究－以賦權行為為調節變數

  Author: 靜怡, 林., 2015 Aug 26

  Supervisor: Wang, Y. (Supervisor)

  Student thesis: Master's Thesis

• 威權領導與建言行為

  Author: 心瑜, 胡., 2015 Jan 30

  Supervisor: Shih, H. (Supervisor)

  Student thesis: Master's Thesis

• 學者特性與產學合作成果之關聯性研究：個人套繫之調節效果

  Author: 玟珺, 陳., 2015 Jul 20

  Supervisor: Huang, C. Y. (Supervisor)

  Student thesis: Master's Thesis

• 客戶價值之探討-以精釀啤酒為例

  Author: 秀慧, 馬., 2017 Jan 20

  Supervisor: Tsai, Y. (Supervisor)

  Student thesis: Master's Thesis

• 家長式領導、情感信任與員工建言行為

  Author: 宜芳, 鄭., 2014 Jan 7

  Supervisor: Shih, H. (Supervisor)

  Student thesis: Master's Thesis

• 實行一例一休對員工之工作與生活平衡與幸福感之影響

  Author: 政仁, 鐘., 2017 Aug 23

  Supervisor: Yeh, Q. (Supervisor)

  Student thesis: Master's Thesis

• 少子化下影響國小兼任教師成為正式教師之決定性因素探討

  Author: 光妤, 鄭., 2015 Jun 11

  Supervisor: Kang, H. (Supervisor)

  Student thesis: Master's Thesis