• Source: Scopus
  • Calculated based on no. of publications stored in Pure and citations from Scopus
20002020

Research activity per year

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Personal profile

Education

  • PhD, Management, University of Bradford, UK

Research Interests

  • E-Business & Innovation (ERP, SCM, SRM, Knowledge Innovation, Service Innovation, Co-creation Value, Logistics Management, NPD, etc.)
  • Service Marketing & Human-Computer Interaction (Online Consumer Behavior, Mobile Commerce, e-Health Care, Green Marketing)

Experience

  • 2003/02 ~ 2004/07 Assistant Professor, Department of Business Administration, National Cheng Kung University
  • 2004/08 ~ 2008/07 Associate Professor, Department of Business Administration, National Cheng Kung University
  • 2008/08 ~ 2014/07 Professor, Department of Business Administration, National Cheng Kung University
  • 2014/08~ present Distinguished Professor, Department of Business Administration, National Cheng Kung University

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