Personal profile
Education
- 美國密西根州立大學媒體與資訊學系博士
Research Interests
- 電信管理
- 資通訊管理
- 傳播管理
- 行銷管理
- 科技使用行為
Experience
- 國立成功大學 副教授
- 國立陽明交通大學 副教授
Expertise related to UN Sustainable Development Goals
In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. This person’s work contributes towards the following SDG(s):
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SDG 3 Good Health and Well-being
Fingerprint
Dive into the research topics where Hsin-Yi Tsai is active. These topic labels come from the works of this person. Together they form a unique fingerprint.
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Collaborations and top research areas from the last five years
Recent external collaboration on country/territory level. Dive into details by clicking on the dots or
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Charting Competence: A Holistic Scale for Measuring Proficiency in Artificial Intelligence Literacy
Yuan, C. W., Tsai, H. Y. S. & Chen, Y. T., 2024 Dec, In: Journal of Educational Computing Research. 62, 7, p. 1675-1704 30 p.Research output: Contribution to journal › Article › peer-review
30 Link opens in a new tab Citations (Scopus) -
Digital Pandemic Governance in Taiwan
Perng, S. Y., Chen, Y. Y., Fan, M. F., Pan, M. L. & Tsai, H. Y. S., 2024 Jan 1, Taiwan’s COVID-19 Experience: Governance, Governmentality, and the Global Pandemic. Taylor and Francis, p. 134-152 19 p.Research output: Chapter in Book/Report/Conference proceeding › Chapter
1 Link opens in a new tab Citation (Scopus) -
Augmented Reality Advertising in Entertainment Programming: An Exploration Across Cultures
Lin, H. F., Tsai, H. Y. S. & Yeo, B., 2023 Mar, In: Journal of Creative Communications. 18, 1, p. 40-60 21 p.Research output: Contribution to journal › Article › peer-review
6 Link opens in a new tab Citations (Scopus) -
Social TV and audience engagement: investigating the relationship between Facebook engagement and TV performance of The Voice (USA)
Tsai, H. Y. S. & Lin, H. F., 2023 May 9, In: Online Information Review. 47, 3, p. 453-468 16 p.Research output: Contribution to journal › Article › peer-review
2 Link opens in a new tab Citations (Scopus) -
Bringing older consumers onboard to online banking: a generational cohort comparison
Jiang, M., Rifon, N. J., Cotten, S. R., Alhabash, S., Tsai, H. Y. S., Shillair, R. & LaRose, R., 2022, In: Educational Gerontology. 48, 3, p. 114-131 18 p.Research output: Contribution to journal › Article › peer-review
24 Link opens in a new tab Citations (Scopus)