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Personal profile

Education

  • 美國普渡大學消費及零售管理博士

Research Interests

  • 消費者行為分析
  • 問卷設計

Fingerprint Dive into the research topics where Meng-Kuan Lai is active. These topic labels come from the works of this person. Together they form a unique fingerprint.

  • 1 Similar Profiles

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Projects

Research Output

  • 207 Citations
  • 7 h-Index
  • 14 Article
  • 2 Review article
  • 2 Citations (Scopus)

    Factors influencing medical staff's intentions to implement family-witnessed cardiopulmonary resuscitation: A cross-sectional, multihospital survey

    Chen, C. L., Tang, J. S., Lai, M. K., Hung, C. H., Hsieh, H. M., Yang, H. L. & Chuang, C. C., 2017 Aug 1, In : European Journal of Cardiovascular Nursing. 16, 6, p. 492-501 10 p.

    Research output: Contribution to journalArticle

  • 3 Citations (Scopus)

    Predicting medical professionals’ intention to allow family presence during resuscitation: A cross sectional survey

    Lai, M-K., Aritejo, B. A., Tang, J. S., Chen, C. L. & Chuang, C-C., 2017 May 1, In : International Journal of Nursing Studies. 70, p. 11-16 6 p.

    Research output: Contribution to journalArticle

  • 4 Citations (Scopus)
  • 2 Citations (Scopus)

    Pricing and hedging strategy for options with default and liquidity risk

    Jiang, I. M., Liu, Y-H., Feng, Z. Y. & Lai, M-K., 2012 Jun 1, In : Asia Pacific Management Review. 17, 2, p. 127-144 18 p.

    Research output: Contribution to journalArticle

  • Thesis

    Consumer Attitude toward Unknown Brand Product: Product Category as Moderator

    Author: 佳儀, 林., 2018 Jul 10

    Supervisor: Lai, M. (Supervisor)

    Student thesis: Master's Thesis

    Factors Affecting the Perceived Value of Customization: A case of Physical Albums

    Author: 冠文, 陳., 2018 Jun 22

    Supervisor: Lai, M. (Supervisor)

    Student thesis: Master's Thesis

    Factors Influencing Purchase Intention of Singing Concert: A Perspective from Theory of Planned Behavior

    Author: 君琳, 廖., 2018 Jul 5

    Supervisor: Lai, M. (Supervisor)

    Student thesis: Master's Thesis

    Lock-in Effect in O2O: An Example of Bookstore

    Author: 菀筑, 張., 2018 Jan 12

    Supervisor: Lai, M. (Supervisor)

    Student thesis: Master's Thesis

    Product Category Moderating Customers’ attitude toward PLBs on Their Intention to Buy Private Label Brand

    Author: 瀅瀅, 蔡., 2017 Mar 10

    Supervisor: Lai, M. (Supervisor)

    Student thesis: Master's Thesis