Research output per year
Research output per year
Search results
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2015
Price Information Search and Bargaining Behaviors: A Simultaneous Examination of their Relationships and Antecedents
Lai, M. K. & Aritejo, B. A., 2015, Developments in Marketing Science: Proceedings of the Academy of Marketing Science. Springer Nature, p. 194 1 p. (Developments in Marketing Science: Proceedings of the Academy of Marketing Science).Research output: Chapter in Book/Report/Conference proceeding › Chapter
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Self-Gifts from the Self-Regulatory Focus Perspective
Lai, M. & Yang, T. L., 2015, Developments in Marketing Science: Proceedings of the Academy of Marketing Science. Springer Nature, p. 439 1 p. (Developments in Marketing Science: Proceedings of the Academy of Marketing Science).Research output: Chapter in Book/Report/Conference proceeding › Chapter