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Personal profile

Education

  • 2009 PhD, Tourism, Leisure & Environmental Change Research Unit, Sheffield Hallam University(UK)

Research Interests

  • Cross-cultural Study
  • Social Media Research
  • Sporting Event Management

Experience

  • 2012/02~ present Associate Professor, Institute of Physical Education, Health and Leisure Studies, National Cheng Kung University

Fingerprint Dive into the research topics where Shang-Chun Ma is active. These topic labels come from the works of this person. Together they form a unique fingerprint.

  • 2 Similar Profiles
Sports Social Sciences
sport Earth & Environmental Sciences
event Social Sciences
resident Social Sciences
Taiwan Social Sciences
quality of life Social Sciences
participation Social Sciences
structural model Social Sciences

Network Recent external collaboration on country level. Dive into details by clicking on the dots.

Projects 2013 2020

Research Output 2011 2019

  • 87 Citations
  • 6 h-Index
  • 12 Article

Fitness innovativeness, duration of stay, and revisit behavior: a moderation relationship

Chang, C. H., Leigh, R., Shu, S. T. & Ma, S-C., 2019 Jan 1, (Accepted/In press) In : International Journal of Sports Marketing and Sponsorship.

Research output: Contribution to journalArticle

Innovativeness
Moderation
Fitness
Fitness center
Design methodology
2 Citations (Scopus)

Effects of Event Service Quality on the Quality of Life and Behavioral Intentions of Recreational Runners

Ma, S-C. & Kaplanidou, K., 2018 Apr 10, (Accepted/In press) In : Leisure Sciences. p. 1-21 21 p.

Research output: Contribution to journalArticle

quality of life
event
Taiwan
participation
Greece
2 Citations (Scopus)

Examining the Importance of Legacy Outcomes of Major Sport Events for Host City Residents’ Quality of Life

Ma, S-C. & Kaplanidou, K. K., 2017 Dec 1, In : Applied Research in Quality of Life. 12, 4, p. 903-923 21 p.

Research output: Contribution to journalArticle

quality of life
Sports
resident
event
evaluation
10 Citations (Scopus)

Legacy perceptions among host Tour de Taiwan residents: the mediating effect of quality of life

Ma, S-C. & Kaplanidou, K. K., 2017 May 4, In : Leisure Studies. 36, 3, p. 423-437 15 p.

Research output: Contribution to journalArticle

quality of life
Taiwan
resident
event
exchange theory
7 Citations (Scopus)

Residents’ changed perceptions of sport event impacts: the case of the 2012 Tour de Taiwan

Ma, S-C. & Rotherham, I. D., 2016 Sep 2, In : Leisure Studies. 35, 5, p. 616-637 22 p.

Research output: Contribution to journalArticle

sport
Taiwan
Sports
resident
event

Thesis

Leveraging Legacies from Major Sporting Events: The Case of the Tour de Taiwan

Author: 佳倩, 李., 2015 Sep 9

Supervisor: Ma, S. (Supervisor)

Student thesis: Master's Thesis

Spectator’s Identification Perceived Athlete-Sponsor Fit and Behavioral Intention

Author: 冠廷, 陳., 2014 Aug 20

Supervisor: Ma, S. (Supervisor)

Student thesis: Master's Thesis

Testing a Structural Model of Constraints Negotiation in Spectator Sport

Author: 仲瑜, 舒., 2014 Aug 29

Supervisor: Ma, S. (Supervisor)

Student thesis: Master's Thesis

The influences of team-related factors and brand equity on purchase intention: The case of satellite fans

Author: 民育, 林., 2017 Sep 15

Supervisor: Ma, S. (Supervisor)

Student thesis: Master's Thesis