So-Hyun Bae

Assistant Professor

  • Source: Scopus
  • Calculated based on no. of publications stored in Pure and citations from Scopus
20142014

Research activity per year

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Personal profile

Education

  • Nanyang Technological University Marketing博士

Research Interests

  • 行銷管理
  • 國際行銷管理
  • 跨文化消費者行為
  • 行銷學的社會責任
  • 口碑行為

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