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Tsai-Chiao Wang

Postdoctoral Research Scholar

  • 22 Citations
  • 2 h-Index
20162020
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  • 6 Similar Profiles
art Earth & Environmental Sciences
tourist Social Sciences
marketing Earth & Environmental Sciences
innovation Earth & Environmental Sciences
customer Social Sciences
advertising effectiveness Social Sciences
tourism Earth & Environmental Sciences
Tourism Social Sciences

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Research Output 2016 2020

  • 22 Citations
  • 2 h-Index
  • 5 Article
  • 1 Chapter
  • 1 Letter

The effect of tourism core competence on entrepreneurial orientation and service innovation performance in tourism small and medium enterprises*

Tang, T. W., Zhang, P., Lu, Y., Wang, T. C. & Tsai, C. L., 2020 Feb 1, In : Asia Pacific Journal of Tourism Research. 25, 2, p. 89-100 12 p.

Research output: Contribution to journal › Article

innovation
tourism
Tourism
performance
resource

Environmental sustainability on tourist hotels' image development

Wang, T. C., Cheng, J. S., Shih, H. Y., Tsai, C. L., Tang, T. W., Tseng, M. L. & Yao, Y. S., 2019 Apr 1, In : Sustainability (Switzerland). 11, 8, 2378.

Research output: Contribution to journal › Article

Open Access
Hotels
Sustainable development
tourist
sustainability
Environmental protection
2 Citations (Scopus)

Restorative quality in tourist hotel marketing pictures: natural and built characteristics

Wang, T. C., Tsai, C. L. & Tang, T. W., 2019 Aug 27, In : Current Issues in Tourism. 22, 14, p. 1679-1685 7 p.

Research output: Contribution to journal › Letter

marketing
tourist
customer
fatigue
accommodation
9 Citations (Scopus)

Art-oriented model of hotel service innovation

Wang, T-C., Tang, T. W. & Cheng, J. S., 2018 Jan 1, In : International Journal of Contemporary Hospitality Management. 30, 1, p. 160-177 18 p.

Research output: Contribution to journal › Article

art
innovation
services
Hotel services
Art
2 Citations (Scopus)

Exploring advertising effectiveness of tourist hotels' marketing images containing nature and performing arts: An eye-tracking analysis

Wang, T. C., Tsai, C. L. & Tang, T. W., 2018 Aug 27, In : Sustainability (Switzerland). 10, 9, 3038.

Research output: Contribution to journal › Article

advertising effectiveness
Hotels
art
marketing
Marketing