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時間壓力、廣告訴求與衝動性格特質對衝動性購買行為之影響的探討─以大學生為例
Tsai, Dung-Chun
(PI)
Institute of Telecommunications Management
Project
:
Research project
Overview
Project Details
Status
Finished
Effective start/end date
09-07-01
→
10-02-28
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