| Original language | Chinese (Traditional) |
|---|---|
| Journal | 中山管理評論 |
| Publication status | Published - 2003 |
促銷聯盟管理的實證研究
Research output: Contribution to journal › Article › peer-review
Research output: Contribution to journal › Article › peer-review
| Original language | Chinese (Traditional) |
|---|---|
| Journal | 中山管理評論 |
| Publication status | Published - 2003 |