Abstract
There has been a growing interest in developing and implementing implicit measure for cognitive psychology and social psychology. Implicit measure emphasizes the measures of reaction time under internal knowledge network and can avoid social desirable responding which is a common phenomenon in explicit measure. This study aimed to collect and summarize the literature of implicit measure and address the issues in relation to the current and future development. Finally, suggestions are provided by the authors for future study.
| Translated title of the contribution | Implicit Measure: A New Perspective for Measuring Attitude in Social Science |
|---|---|
| Original language | Chinese (Traditional) |
| Pages (from-to) | 54-77 |
| Number of pages | 24 |
| Journal | αβγ量化研究學刊 |
| Volume | 3 |
| Issue number | 1 |
| Publication status | Published - 2011 |