A study of product experience obtained from multimodal interactive displays

Shuo Fang Liu, Jui Hung Cheng, Wan Jiun Chen

Research output: Contribution to journalArticlepeer-review

1 Citation (Scopus)


Experiencing a product by human-computer interactions can effectively convey valid information to users, and a surreal experience can be simulated by multi-sensory interactions. The effects of multimodal interactive displays on the cognition of products have been investigated in this study. The effects of multimodal human-computer interactions on multi-sensory modal applications have also been investigated by a questionnaire survey. And the effect of multimodal interactive displays on users’ cognition can be further realized. The results indicated that the exhibit scenario display can assist users in simulating the real feeling of usage and understanding the displayed products. For the feedback stereoscopic display, it is harder for users to perceive the authenticity of product usage. For the simulation of reality, external links supply more product information, and users’ cognition of products has been strengthened. The panoramic view is for the display only but fails to assist users in determining the quality of products.

Original languageEnglish
Pages (from-to)6143-6172
Number of pages30
JournalMultimedia Tools and Applications
Issue number11
Publication statusPublished - 2016 Jun 1

All Science Journal Classification (ASJC) codes

  • Software
  • Media Technology
  • Hardware and Architecture
  • Computer Networks and Communications


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