Behavioral Intentions between Advertisers and the Advertising Agencies: The Advertising Ethical Decision-making Model

Research output: Chapter in Book/Report/Conference proceedingConference contribution

Original languageEnglish
Title of host publication14th international conference on interdisciplinary social sciences
Place of PublicationUniversity of Athens, Athens, Greece
Publication statusPublished - 2009

All Science Journal Classification (ASJC) codes

  • Social Sciences(all)

Cite this

Chiang, L-C. (2009). Behavioral Intentions between Advertisers and the Advertising Agencies: The Advertising Ethical Decision-making Model. In 14th international conference on interdisciplinary social sciences University of Athens, Athens, Greece.
Chiang, Li-Chun. / Behavioral Intentions between Advertisers and the Advertising Agencies: The Advertising Ethical Decision-making Model. 14th international conference on interdisciplinary social sciences. University of Athens, Athens, Greece, 2009.
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title = "Behavioral Intentions between Advertisers and the Advertising Agencies: The Advertising Ethical Decision-making Model",
author = "Li-Chun Chiang",
year = "2009",
language = "English",
booktitle = "14th international conference on interdisciplinary social sciences",

}

Chiang, L-C 2009, Behavioral Intentions between Advertisers and the Advertising Agencies: The Advertising Ethical Decision-making Model. in 14th international conference on interdisciplinary social sciences. University of Athens, Athens, Greece.

Behavioral Intentions between Advertisers and the Advertising Agencies: The Advertising Ethical Decision-making Model. / Chiang, Li-Chun.

14th international conference on interdisciplinary social sciences. University of Athens, Athens, Greece, 2009.

Research output: Chapter in Book/Report/Conference proceedingConference contribution

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T1 - Behavioral Intentions between Advertisers and the Advertising Agencies: The Advertising Ethical Decision-making Model

AU - Chiang, Li-Chun

PY - 2009

Y1 - 2009

M3 - Conference contribution

BT - 14th international conference on interdisciplinary social sciences

CY - University of Athens, Athens, Greece

ER -

Chiang L-C. Behavioral Intentions between Advertisers and the Advertising Agencies: The Advertising Ethical Decision-making Model. In 14th international conference on interdisciplinary social sciences. University of Athens, Athens, Greece. 2009