Brand a Nation: What is being Brand? The Impact of Olympics on China

T.C Blair, K.H. Chen, Meng-Dar Shieh, S.C. Chiou

Research output: Contribution to journalArticlepeer-review

Original languageEnglish
Pages (from-to)57-66
JournalInternational Journal of the Humanities
Volume7
Issue number10
Publication statusPublished - 2009

All Science Journal Classification (ASJC) codes

  • General Engineering

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