Cultural factors influencing Eastern and Western engineering students' choice of university

Hua Li Jian, Frode Eika Sandnes, Yo Ping Huang, Yueh Min Huang

Research output: Contribution to journalArticle

11 Citations (Scopus)

Abstract

Insight into factors that affect students' choice of university is useful when designing study programmes, especially in global competition for students. This study focuses on Taiwanese and Norwegian students' preferences for university, study programme, course qualities and future career qualities. Hofstede's model was used to predict culture-related differences. A pair-wise decision questionnaire was used to conduct measurements. Cultural differences were observed in relation to choice of university, course qualities and future careers. Discipline of study had only minor impact on students' preferences. The results suggest that a career-relevant curriculum is culture-neutral. Moreover, personal advice is the most preferred factor among Taiwanese students when choosing university.

Original languageEnglish
Pages (from-to)147-160
Number of pages14
JournalEuropean Journal of Engineering Education
Volume35
Issue number2
DOIs
Publication statusPublished - 2010 May 1

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cultural factors
Students
engineering
university
study program
career
student
cultural difference
Curricula
curriculum
questionnaire

All Science Journal Classification (ASJC) codes

  • Education
  • Engineering(all)

Cite this

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Cultural factors influencing Eastern and Western engineering students' choice of university. / Jian, Hua Li; Sandnes, Frode Eika; Huang, Yo Ping; Huang, Yueh Min.

In: European Journal of Engineering Education, Vol. 35, No. 2, 01.05.2010, p. 147-160.

Research output: Contribution to journalArticle

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