Discussion on How the Choice of Action Figure’s Facial Expression Affects Consumers’ Perception

Hsi-Jen Chen, C.-F. Liou

Research output: Chapter in Book/Report/Conference proceedingConference contribution

Original languageEnglish
Title of host publication2020 IEEE International Conference on Applied System Innovation (IEEE ICASI 2020) & Innovation, Communication and Engineering (IEEE ICICE 2020)
Place of PublicationTaitung, Taiwan
Publication statusPublished - 2020 Nov

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