How different presentation modes of graphical icons affect viewers’first fixation and attention

Hsuan Lin, Wei Lin, Wang Chin Tsai, Yu Chen Hsieh, Fong-Gong Wu

Research output: Chapter in Book/Report/Conference proceedingConference contribution

3 Citations (Scopus)

Abstract

This study aimed to explore how different presentation modes of graphical icons affect the viewer’s attention. The relevant experiment was designed to investigate three main variables: icon composition, polarity, and border. Through permutation and combination, six presentation modes were obtained as follows: line + positive polarity + border (M1), plane + positive polarity + border (M2), line + negative polarity + border (M3), plane + negative polarity + border (M4), line + positive polarity + no border (M5), and plane + positive polarity + no border (M6). Thirty-six participants were required to watch thirty stimuli, or graphical icons, presented concurrently in six abovementioned modes. The number of first fixations was recorded by eye-trackers; meanwhile, subjective evaluation of attention was conducted and analyzed. As indicated by the experimental results, the icons presented in M4 attracted the most attention; in contrast, the icons presented in M5 attracted the least attention. The findings herein can be used as a reference by interface designers while icons are being designed.

Original languageEnglish
Title of host publicationUniversal Access in Human-Computer Interaction
Subtitle of host publicationAccess to Interaction - 9th International Conference, UAHCI 2015 Held as Part of HCI International 2015, Proceedings
EditorsConstantine Stephanidis, Margherita Antona, Constantine Stephanidis
PublisherSpringer Verlag
Pages226-237
Number of pages12
ISBN (Print)9783319206806
DOIs
Publication statusPublished - 2015 Jan 1
Event9th International Conference on Universal Access in Human-Computer Interaction, UAHCI 2015 Held as Part of 17th International Conference on Human-Computer Interaction, HCI International 2015 - Los Angeles, United States
Duration: 2015 Aug 22015 Aug 7

Publication series

NameLecture Notes in Computer Science (including subseries Lecture Notes in Artificial Intelligence and Lecture Notes in Bioinformatics)
Volume9176
ISSN (Print)0302-9743
ISSN (Electronic)1611-3349

Other

Other9th International Conference on Universal Access in Human-Computer Interaction, UAHCI 2015 Held as Part of 17th International Conference on Human-Computer Interaction, HCI International 2015
CountryUnited States
CityLos Angeles
Period15-08-0215-08-07

All Science Journal Classification (ASJC) codes

  • Theoretical Computer Science
  • Computer Science(all)

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