TY - JOUR
T1 - How do marketing, research and development capabilities, and degree of internationalization synergistically affect the innovation performance of small and medium-sized enterprises (SMEs)? A panel data study of Chinese SMEs
AU - Ren, Shengce
AU - Eisingerich, Andreas B.
AU - Tsai, Huei Ting
N1 - Publisher Copyright:
© 2014 Elsevier Ltd.
PY - 2015/8/1
Y1 - 2015/8/1
N2 - This research examines how the marketing and research and development (R&D) capabilities as well as degree of internationalization influence the innovation performance of SMEs (small and medium-sized enterprises). SMEs are often considered the backbone of, and hence are of critical importance to, a large number of economies worldwide. A theoretical framework is developed by integrating insights from international new venture and marketing theory. We provide empirical evidence using panel data to test our models. The results indicate that internationalization has a positive effect on innovation performance when SMEs' R&D capability or marketing capability is high. Notably, however, we find that the effect of internationalization on innovation performance is negative when R&D capability or marketing capability is low. Moreover, the results show that marketing capability not only positively strengthens the effect of R&D capability on innovation performance, but critically also further strengthens the impact of internationalization on innovation performance.
AB - This research examines how the marketing and research and development (R&D) capabilities as well as degree of internationalization influence the innovation performance of SMEs (small and medium-sized enterprises). SMEs are often considered the backbone of, and hence are of critical importance to, a large number of economies worldwide. A theoretical framework is developed by integrating insights from international new venture and marketing theory. We provide empirical evidence using panel data to test our models. The results indicate that internationalization has a positive effect on innovation performance when SMEs' R&D capability or marketing capability is high. Notably, however, we find that the effect of internationalization on innovation performance is negative when R&D capability or marketing capability is low. Moreover, the results show that marketing capability not only positively strengthens the effect of R&D capability on innovation performance, but critically also further strengthens the impact of internationalization on innovation performance.
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U2 - 10.1016/j.ibusrev.2014.11.006
DO - 10.1016/j.ibusrev.2014.11.006
M3 - Article
AN - SCOPUS:84929955460
SN - 0969-5931
VL - 24
SP - 642
EP - 651
JO - International Business Review
JF - International Business Review
IS - 4
ER -