TY - GEN
T1 - Information system characteristics and product complexity
T2 - 2012 IEEE 6th International Conference on Management of Innovation and Technology, ICMIT 2012
AU - Wang, W. T.
AU - Lu, C. C.
PY - 2012
Y1 - 2012
N2 - Researchers have not specifically considered the determinants of post-purchase intention with regard to online insurance purchases. By consulting DeLone and McLean's ISS model, this study develops and empirically examines a model of the impact of system quality, information quality, and perceived product complexity on post-purchase intention in this context. Data collected from 177 online-insurance consumers provided support for the model. The results indicated that system quality, information quality, and perceived product complexity were significant determinants of post-purchase intention in the online-insurance context. Implications and future research directions are also discussed.
AB - Researchers have not specifically considered the determinants of post-purchase intention with regard to online insurance purchases. By consulting DeLone and McLean's ISS model, this study develops and empirically examines a model of the impact of system quality, information quality, and perceived product complexity on post-purchase intention in this context. Data collected from 177 online-insurance consumers provided support for the model. The results indicated that system quality, information quality, and perceived product complexity were significant determinants of post-purchase intention in the online-insurance context. Implications and future research directions are also discussed.
UR - http://www.scopus.com/inward/record.url?scp=84864243627&partnerID=8YFLogxK
UR - http://www.scopus.com/inward/citedby.url?scp=84864243627&partnerID=8YFLogxK
U2 - 10.1109/ICMIT.2012.6225829
DO - 10.1109/ICMIT.2012.6225829
M3 - Conference contribution
AN - SCOPUS:84864243627
SN - 9781467301107
T3 - 2012 IEEE 6th International Conference on Management of Innovation and Technology, ICMIT 2012
SP - 343
EP - 347
BT - 2012 IEEE 6th International Conference on Management of Innovation and Technology, ICMIT 2012
Y2 - 11 June 2012 through 13 June 2012
ER -