Investigating the Relationships between Corporate Brands and Corporate Reputations in Higher Education

Y. P. Chen, Hsu-Chan Kuo

Research output: Chapter in Book/Report/Conference proceedingConference contribution

Original languageEnglish
Title of host publication中國測驗學會「2011年會暨心理與教育測驗學術研討會」
Place of Publication台北:台灣師範大學
Publication statusPublished - 2011 Oct

Cite this

Chen, Y. P., & Kuo, H-C. (2011). Investigating the Relationships between Corporate Brands and Corporate Reputations in Higher Education. In 中國測驗學會「2011年會暨心理與教育測驗學術研討會」