| Original language | English |
|---|---|
| Title of host publication | 中國測驗學會「2011年會暨心理與教育測驗學術研討會」 |
| Place of Publication | 台北:台灣師範大學 |
| Publication status | Published - 2011 Oct |
Investigating the Relationships between Corporate Brands and Corporate Reputations in Higher Education
Y. P. Chen, Hsu-Chan Kuo
Research output: Chapter in Book/Report/Conference proceeding › Conference contribution