The Nostalgic Cosmopolitan: A Segmentation Study for Promoting Local Cultural Heritage

Research output: Chapter in Book/Report/Conference proceedingConference contribution

Original languageEnglish
Title of host publicationthe International Academy of Business and Public Administration Disciplines (IABPAD) Conference
Place of PublicationHonolulu, Hawaii, USA
Publication statusPublished - 2012 Aug 1

All Science Journal Classification (ASJC) codes

  • Engineering(all)

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