Tourism recovery strategy against COVID-19 pandemic

Research output: Contribution to journalArticlepeer-review

256 Citations (Scopus)

Abstract

Travel is requisite for tourism activity, therefore, any factor that hinders traveling may have a profound impact on the tourism industry. This includes pandemics such as COVID-19. Therefore, it is important to have well thought out tourism crisis and disaster management (TCDM) to mitigate the impact and help with post-crisis recovery. This study uses a qualitative research method to examine the TCDM during the current crisis. Interviews were conducted and transcribed. The text-based data was analyzed using SPSS modeler 14.1 and results were discussed. The result indicates that open communication is a key to successfully combat pandemic and government-sponsored loans are crucial to the survival of tourism industry. Future research directions are also proposed.

Original languageEnglish
Pages (from-to)188-194
Number of pages7
JournalTourism Recreation Research
Volume46
Issue number2
DOIs
Publication statusPublished - 2021

All Science Journal Classification (ASJC) codes

  • Geography, Planning and Development
  • Cultural Studies
  • Tourism, Leisure and Hospitality Management
  • Management, Monitoring, Policy and Law

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