Using fuzzy Delphi method and fuzzy AHP for evaluation structure of the appeal of Taiwan's coastal wetlands ecotourism

Chien Chi Lin, Zsu-Hsin Chuang

Research output: Chapter in Book/Report/Conference proceedingConference contribution

2 Citations (Scopus)

Abstract

Coastal wetlands are important resources. Many developed countries have actively promoted coastal wetlands ecotourism in order for the public to understand the importance of coastal wetlands. The key to the successful promotion of coastal wetlands ecotourism lies in finding out their appeal. In order to achieve this research purpose, this paper is divided into several stages. First, through literature review and expert interviews, coastal wetlands ecotourism related appeal candidate factors were collected. Then, through the Fuzzy Delphi Method, the important factors were filtered. Finally, through the Fuzzy Analytic Hierarchy Process, the relative weights of the related factors were estimated, and a hierarchical structure also can be established to evaluate appeal on coastal wetlands ecotourism.

Original languageEnglish
Title of host publicationBusiness, Economics, Financial Sciences, and Management
Pages347-358
Number of pages12
DOIs
Publication statusPublished - 2012 Mar 30
Event2011 International Conference on Business, Economics, and Financial Sciences, Management, BEFM 2011 - Jeju Island, Korea, Republic of
Duration: 2011 Dec 302011 Dec 31

Publication series

NameAdvances in Intelligent and Soft Computing
Volume143 AISC
ISSN (Print)1867-5662

Other

Other2011 International Conference on Business, Economics, and Financial Sciences, Management, BEFM 2011
CountryKorea, Republic of
CityJeju Island
Period11-12-3011-12-31

Fingerprint

Wetlands
Analytic hierarchy process

All Science Journal Classification (ASJC) codes

  • Computer Science(all)

Cite this

Lin, C. C., & Chuang, Z-H. (2012). Using fuzzy Delphi method and fuzzy AHP for evaluation structure of the appeal of Taiwan's coastal wetlands ecotourism. In Business, Economics, Financial Sciences, and Management (pp. 347-358). (Advances in Intelligent and Soft Computing; Vol. 143 AISC). https://doi.org/10.1007/978-3-642-27966-9_48
Lin, Chien Chi ; Chuang, Zsu-Hsin. / Using fuzzy Delphi method and fuzzy AHP for evaluation structure of the appeal of Taiwan's coastal wetlands ecotourism. Business, Economics, Financial Sciences, and Management. 2012. pp. 347-358 (Advances in Intelligent and Soft Computing).
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Lin, CC & Chuang, Z-H 2012, Using fuzzy Delphi method and fuzzy AHP for evaluation structure of the appeal of Taiwan's coastal wetlands ecotourism. in Business, Economics, Financial Sciences, and Management. Advances in Intelligent and Soft Computing, vol. 143 AISC, pp. 347-358, 2011 International Conference on Business, Economics, and Financial Sciences, Management, BEFM 2011, Jeju Island, Korea, Republic of, 11-12-30. https://doi.org/10.1007/978-3-642-27966-9_48

Using fuzzy Delphi method and fuzzy AHP for evaluation structure of the appeal of Taiwan's coastal wetlands ecotourism. / Lin, Chien Chi; Chuang, Zsu-Hsin.

Business, Economics, Financial Sciences, and Management. 2012. p. 347-358 (Advances in Intelligent and Soft Computing; Vol. 143 AISC).

Research output: Chapter in Book/Report/Conference proceedingConference contribution

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Lin CC, Chuang Z-H. Using fuzzy Delphi method and fuzzy AHP for evaluation structure of the appeal of Taiwan's coastal wetlands ecotourism. In Business, Economics, Financial Sciences, and Management. 2012. p. 347-358. (Advances in Intelligent and Soft Computing). https://doi.org/10.1007/978-3-642-27966-9_48