@inproceedings{250925dfcdba4dc0b974d8aa3ccbad9d,
title = "Using statistical analysis \& affective-engineering theory in web visual design",
abstract = "The purpose of this research is to infer the effect of web elements on web visual design. First, semantic differential Technique is applied to inquire the influence of web elements on website banner and content section and then we advance AE analysis of visual components properties of cognitive. At last, the statistical analysis is used to suggest web design reference. The paper presents a user interface design approach for web producers to lessen the process of figure out target audience perception and advocate an optimal decision making for the visual of website template design.",
author = "Liu, \{Chen Yuan\} and Hsiao, \{Shih Wen\}",
note = "Publisher Copyright: {\textcopyright} 2017 IEEE.; 2017 IEEE International Conference on Applied System Innovation, ICASI 2017 ; Conference date: 13-05-2017 Through 17-05-2017",
year = "2017",
month = jul,
day = "21",
doi = "10.1109/ICASI.2017.7988556",
language = "English",
series = "Proceedings of the 2017 IEEE International Conference on Applied System Innovation: Applied System Innovation for Modern Technology, ICASI 2017",
publisher = "Institute of Electrical and Electronics Engineers Inc.",
pages = "1186--1189",
editor = "Teen-Hang Meen and Lam, \{Artde Donald Kin-Tak\} and Prior, \{Stephen D.\}",
booktitle = "Proceedings of the 2017 IEEE International Conference on Applied System Innovation",
address = "United States",
}