企業社會活動類型、訊息框架與善因動機認知之關係探討

Translated title of the thesis: Exploring the Relationship among CSR Type Message Framing and Consumers’ Cause Perception
  • 陳 冠閔

Student thesis: Master's Thesis

Abstract

Date of Award2017 Jun 23
Original languageChinese
SupervisorQuey-Jen Yeh (Supervisor)

Cite this

'