從聯合品牌至價值共創：以Ｉ公司與Ｌ公司合作為例

Translated title of the thesis: From Co-branding to Co-creation of Value：A Case Study of the Cooperation between I company and L company
  • 安 鴻瑜

Student thesis: Master's Thesis

Date of Award2018 Aug 22
Original languageChinese
SupervisorShao-Chi Chang (Supervisor)

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