醫美保養品品牌聲譽、產品?效、知覺品質、知覺價值、滿意度與品牌忠誠度關係之研究-以達爾膚為例

Translated title of the thesis: A Research of the Effect of Brand Reputation Performance Quality Perceived Quality Perceived Value Satisfaction on Brand Loyalty-A Case Study of DR WU
  • 童 姿螢

Student thesis: Master's Thesis

Abstract

Date of Award2018 Jun 27
Original languageChinese
SupervisorShuang-shii Chuang (Supervisor)

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