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Consumer Attitude toward Unknown Brand Product: Product Category as Moderator
林 佳儀
Student thesis
:
Master's Thesis
Date of Award
2018 Jul 10
Original language
English
Supervisor
Meng-Kuan Lai
(Supervisor)
Cite this
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Consumer Attitude toward Unknown Brand Product: Product Category as Moderator
佳儀, 林. (Author).
2018 Jul 10
Student thesis
:
Master's Thesis