每年專案
個人檔案
學歷
- Nanyang Technological University Marketing博士
研究專長
- 行銷管理
- 國際行銷管理
- 跨文化消費者行為
- 行銷學的社會責任
- 口碑行為
指紋
查看啟用 So-Hyun Bae 的研究主題。這些主題標籤來自此人的作品。共同形成了獨特的指紋。
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We are more tolerant than I: self-construal and consumer responses toward deceptive advertising
Bae, S., Liu, X. & Ng, S., 2022 6月, 於: Marketing Letters. 33, 2, p. 277-291 15 p.研究成果: Article › 同行評審
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Correction to: Holding an entity mind‑set deters consumption of recycled content products: the role of perceived product quality (International Review on Public and Nonprofit Marketing, (2021), 18, 4, (553-571), 10.1007/s12208-021-00285-4)
Bae, S., 2021 12月, 於: International Review on Public and Nonprofit Marketing. 18, 4, p. 573-574 2 p.研究成果: Comment/debate › 同行評審
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Holding an entity mind-set deters consumption of recycled content products: the role of perceived product quality
Bae, S., 2021 12月, 於: International Review on Public and Nonprofit Marketing. 18, 4, p. 553-571 19 p.研究成果: Article › 同行評審
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When Does Life Satisfaction Accompany Relational Identity Signaling: A Cross-Cultural Analysis
Kreuzbauer, R., Chiu, C. Y., Lin, S. & Bae, S. H., 2014 5月, 於: Journal of Cross-Cultural Psychology. 45, 4, p. 646-659 14 p.研究成果: Article › 同行評審
11 引文 斯高帕斯(Scopus)