App based souvenirs and entry tickets: A new means of enhancing post visit memories: A case study from Taiwan

I. Jui Lee, Chien Hsu Chen, Chun Yun Su

研究成果: Article同行評審

10 引文 斯高帕斯(Scopus)

摘要

Post-travel experiences influence whether a tourist decides to revisit a destination. Tourists usually use souvenirs as triggers to connect with their past travel. We have created a cloud-based mobile augmented reality (AR) system (MARS) accessible via, for example, a theme park's entrance ticket. MARS can auto-grab information from the theme park's website's real-time information and broadcast special events displayed by AR mode. MARS makes recalling one's travel experience more vivid because it becomes both visualized and interactive. Moreover, MARS is intended to increase tourists’ motivation to revisit. The system is intended to enhance a tourist's post-travel experience. This gives the post-travel experience new value, and increases motivation to revisit.

原文English
頁(從 - 到)177-185
頁數9
期刊Tourism Management Perspectives
24
DOIs
出版狀態Published - 2017 十月

All Science Journal Classification (ASJC) codes

  • 旅遊、休閒和酒店管理

指紋

深入研究「App based souvenirs and entry tickets: A new means of enhancing post visit memories: A case study from Taiwan」主題。共同形成了獨特的指紋。

引用此