Applying Kansei Engineering to decision making in fragrance form design

Chun Chun Wei, Min-Yuan Ma, Yang-Cheng Lin

研究成果: Conference contribution

8 引文 斯高帕斯(Scopus)

摘要

The decision making process is usually vague and hard to describe clearly, which is regarded as something of a black box. It is essential for companies or manufacturers to comprehend the consumer's thinking or feeling. In order to help product designer best meet the consumer's specific feeling and expectation, we conduct an experimental study on fragrances using the Kansei Engineering approach and the Quantification Theory Type I analysis. The result of the experimental analysis shows that the quantitative models and design support information can be used to find out the optimal combination of product form elements in terms of a set of given product images. This approach provides an effective mechanism for facilitating the new product design process, and can be applied to other consumer products with various design elements and product images.

原文English
主出版物標題Intelligent Decision Technologies - Proceedings of the 3rd International Conference on Intelligent Decision Technologies, IDT'2011
頁面85-94
頁數10
DOIs
出版狀態Published - 2011 十二月 1
事件3rd International Conference on Intelligent Decision Technologies, IDT'2011 - Piraeus, Greece
持續時間: 2011 七月 202011 七月 22

出版系列

名字Smart Innovation, Systems and Technologies
10 SIST
ISSN(列印)2190-3018
ISSN(電子)2190-3026

Other

Other3rd International Conference on Intelligent Decision Technologies, IDT'2011
國家/地區Greece
城市Piraeus
期間11-07-2011-07-22

All Science Journal Classification (ASJC) codes

  • 電腦繪圖與電腦輔助設計
  • 人機介面
  • 軟體

指紋

深入研究「Applying Kansei Engineering to decision making in fragrance form design」主題。共同形成了獨特的指紋。

引用此