Factors Influencing the Success of Permission-Based E-Mail Marketing Websites: An Integrated Perspective

Hsin-Hui Lin, Hsien-Ta Li, Yi-Shun Wang

研究成果: Chapter (peer-reviewed) › 同行評審

原文	English
主出版物標題	Handbook of Research on Technology Adoption, Social Policy, and Global Integration
發行者	IGI Global
章節	15
頁面	300-327
ISBN（列印）	9781522526681
出版狀態	Published - 2017

引用此

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title = "Factors Influencing the Success of Permission-Based E-Mail Marketing Websites: An Integrated Perspective",

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AU - Lin, Hsin-Hui

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AU - Wang, Yi-Shun

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M3 - Chapter (peer-reviewed)

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BT - Handbook of Research on Technology Adoption, Social Policy, and Global Integration

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