How do marketing, research and development capabilities, and degree of internationalization synergistically affect the innovation performance of small and medium-sized enterprises (SMEs)? A panel data study of Chinese SMEs

Shengce Ren, Andreas B. Eisingerich, Huei Ting Tsai

研究成果: Article

51 引文 斯高帕斯(Scopus)

摘要

This research examines how the marketing and research and development (R&D) capabilities as well as degree of internationalization influence the innovation performance of SMEs (small and medium-sized enterprises). SMEs are often considered the backbone of, and hence are of critical importance to, a large number of economies worldwide. A theoretical framework is developed by integrating insights from international new venture and marketing theory. We provide empirical evidence using panel data to test our models. The results indicate that internationalization has a positive effect on innovation performance when SMEs' R&D capability or marketing capability is high. Notably, however, we find that the effect of internationalization on innovation performance is negative when R&D capability or marketing capability is low. Moreover, the results show that marketing capability not only positively strengthens the effect of R&D capability on innovation performance, but critically also further strengthens the impact of internationalization on innovation performance.

原文English
頁(從 - 到)642-651
頁數10
期刊International Business Review
24
發行號4
DOIs
出版狀態Published - 2015 八月 1

All Science Journal Classification (ASJC) codes

  • Business and International Management
  • Finance
  • Marketing

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