How to best meet consumers' preferences for new product design: An application of art and design

Yang Cheng Lin, Chun Chun Wei

研究成果: Conference contribution

1 引文 斯高帕斯(Scopus)

摘要

In the traditional product design field, most studies focus on commercial products (e.g. furniture, vehicle, consumer electronics, and so on), while few studies pay attention on the craft art. As such, this paper conducts a consumer-oriented experiment on characteristic toys to determine how to best meet consumers' preferences for new product design. The characteristic toy is a good illustration to be an application of art and design, because it is not only one type of craft art, but also a commercial product. The characteristic toy has two features simultaneously of craft art and product design. In this study, the new approach proposed consists of two main methods, i.e. the quantification theory type I (QTTI) and the technique for order preference by similarity to ideal solution (TOPSIS). There are three QTTI models used to build a design decision support database. According to the design decision support database, a QTTI-based TOPSIS model is used to help product designers to obtain the optimal design alternatives that best meet consumers' preferences.

原文English
主出版物標題2012 16th International Conference on Information Visualisation, IV 2012
頁面610-612
頁數3
DOIs
出版狀態Published - 2012 10月 31
事件2012 16th International Conference on Information Visualisation, IV 2012 - Montpellier, France
持續時間: 2012 7月 112012 7月 13

出版系列

名字Proceedings of the International Conference on Information Visualisation
ISSN(列印)1093-9547

Other

Other2012 16th International Conference on Information Visualisation, IV 2012
國家/地區France
城市Montpellier
期間12-07-1112-07-13

All Science Journal Classification (ASJC) codes

  • 軟體
  • 訊號處理
  • 電腦視覺和模式識別

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