Predicting and testing probability of continuous purchasing of online customers

Bo Hsiao, Lih-Chyun Shu, Shu Jeng Hsieh

研究成果: Conference contribution

1 引文 (Scopus)

摘要

Through the mounting wave of the Internet and associated technologies, electronic commerce (eCommerce) is attracting more people than ever to shop online. Building an online platform for business also has been the talk of the town. However, it is for sure that the success of operating one and getting fruitful prosperity without penetrating the essence and mechanism of online retailing won't be guaranteed. In this paper, we report the study of an extended probability model introduced for managers and practitioners to find out how their clientele is composed and, therefore, act accordingly.

原文English
主出版物標題2015 12th International Conference on Fuzzy Systems and Knowledge Discovery, FSKD 2015
編輯Zhuo Tang, Jiayi Du, Shu Yin, Renfa Li, Ligang He
發行者Institute of Electrical and Electronics Engineers Inc.
頁面783-788
頁數6
ISBN(電子)9781467376822
DOIs
出版狀態Published - 2016 一月 13
事件12th International Conference on Fuzzy Systems and Knowledge Discovery, FSKD 2015 - Zhangjiajie, China
持續時間: 2015 八月 152015 八月 17

出版系列

名字2015 12th International Conference on Fuzzy Systems and Knowledge Discovery, FSKD 2015

Other

Other12th International Conference on Fuzzy Systems and Knowledge Discovery, FSKD 2015
國家China
城市Zhangjiajie
期間15-08-1515-08-17

指紋

Purchasing
Electronic commerce
Mountings
Managers
Customers
Internet
Testing
Retailing
Industry
Probability Model
Electronic Commerce

All Science Journal Classification (ASJC) codes

  • Discrete Mathematics and Combinatorics
  • Modelling and Simulation
  • Computer Networks and Communications
  • Control and Systems Engineering

引用此文

Hsiao, B., Shu, L-C., & Hsieh, S. J. (2016). Predicting and testing probability of continuous purchasing of online customers. 於 Z. Tang, J. Du, S. Yin, R. Li, & L. He (編輯), 2015 12th International Conference on Fuzzy Systems and Knowledge Discovery, FSKD 2015 (頁 783-788). [7382042] (2015 12th International Conference on Fuzzy Systems and Knowledge Discovery, FSKD 2015). Institute of Electrical and Electronics Engineers Inc.. https://doi.org/10.1109/FSKD.2015.7382042
Hsiao, Bo ; Shu, Lih-Chyun ; Hsieh, Shu Jeng. / Predicting and testing probability of continuous purchasing of online customers. 2015 12th International Conference on Fuzzy Systems and Knowledge Discovery, FSKD 2015. 編輯 / Zhuo Tang ; Jiayi Du ; Shu Yin ; Renfa Li ; Ligang He. Institute of Electrical and Electronics Engineers Inc., 2016. 頁 783-788 (2015 12th International Conference on Fuzzy Systems and Knowledge Discovery, FSKD 2015).
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Hsiao, B, Shu, L-C & Hsieh, SJ 2016, Predicting and testing probability of continuous purchasing of online customers. 於 Z Tang, J Du, S Yin, R Li & L He (編輯), 2015 12th International Conference on Fuzzy Systems and Knowledge Discovery, FSKD 2015., 7382042, 2015 12th International Conference on Fuzzy Systems and Knowledge Discovery, FSKD 2015, Institute of Electrical and Electronics Engineers Inc., 頁 783-788, 12th International Conference on Fuzzy Systems and Knowledge Discovery, FSKD 2015, Zhangjiajie, China, 15-08-15. https://doi.org/10.1109/FSKD.2015.7382042

Predicting and testing probability of continuous purchasing of online customers. / Hsiao, Bo; Shu, Lih-Chyun; Hsieh, Shu Jeng.

2015 12th International Conference on Fuzzy Systems and Knowledge Discovery, FSKD 2015. 編輯 / Zhuo Tang; Jiayi Du; Shu Yin; Renfa Li; Ligang He. Institute of Electrical and Electronics Engineers Inc., 2016. p. 783-788 7382042 (2015 12th International Conference on Fuzzy Systems and Knowledge Discovery, FSKD 2015).

研究成果: Conference contribution

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AB - Through the mounting wave of the Internet and associated technologies, electronic commerce (eCommerce) is attracting more people than ever to shop online. Building an online platform for business also has been the talk of the town. However, it is for sure that the success of operating one and getting fruitful prosperity without penetrating the essence and mechanism of online retailing won't be guaranteed. In this paper, we report the study of an extended probability model introduced for managers and practitioners to find out how their clientele is composed and, therefore, act accordingly.

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Hsiao B, Shu L-C, Hsieh SJ. Predicting and testing probability of continuous purchasing of online customers. 於 Tang Z, Du J, Yin S, Li R, He L, 編輯, 2015 12th International Conference on Fuzzy Systems and Knowledge Discovery, FSKD 2015. Institute of Electrical and Electronics Engineers Inc. 2016. p. 783-788. 7382042. (2015 12th International Conference on Fuzzy Systems and Knowledge Discovery, FSKD 2015). https://doi.org/10.1109/FSKD.2015.7382042