TY - JOUR
T1 - The effect of tourism core competence on entrepreneurial orientation and service innovation performance in tourism small and medium enterprises*
AU - Tang, Ta Wei
AU - Zhang, Pei
AU - Lu, Ying
AU - Wang, Tsai Chiao
AU - Tsai, Chia Liang
N1 - Funding Information:
This work was supported by Ministry of Science and Technology, Taiwan [grant number MOST 106-2410-H-468-021, MOST 107-2811-H-006-009, MOST-108-2811-H-006-504].
Publisher Copyright:
© 2019, © 2019 Asia Pacific Tourism Association.
PY - 2020/2/1
Y1 - 2020/2/1
N2 - Travelers prefer a local and non-fragmented travel experience. Tourism small and medium enterprises (TSMEs) are considered to be difficult to develop those innovative services because they are limited by the tourism resources they have. However, having tourism resources might not a source of competitive advantage, but the competence to use them. Thus, this study explores the contribution of tourism core competence to promoting entrepreneurial orientation and service innovation performance. A total of 178 TSMEs were sampled. The findings indicated that the innovation and risk-taking mediate the effects of tourism core competence on service innovation performance, whereas proactiveness does not.
AB - Travelers prefer a local and non-fragmented travel experience. Tourism small and medium enterprises (TSMEs) are considered to be difficult to develop those innovative services because they are limited by the tourism resources they have. However, having tourism resources might not a source of competitive advantage, but the competence to use them. Thus, this study explores the contribution of tourism core competence to promoting entrepreneurial orientation and service innovation performance. A total of 178 TSMEs were sampled. The findings indicated that the innovation and risk-taking mediate the effects of tourism core competence on service innovation performance, whereas proactiveness does not.
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U2 - 10.1080/10941665.2019.1674346
DO - 10.1080/10941665.2019.1674346
M3 - Article
AN - SCOPUS:85073515091
SN - 1094-1665
VL - 25
SP - 89
EP - 100
JO - Asia Pacific Journal of Tourism Research
JF - Asia Pacific Journal of Tourism Research
IS - 2
ER -