Gamification in Social Commerce: When Game and Social Elements Drive Engagement and Purchase Intention

論文翻譯標題: Gamification in Social Commerce: When Game and Social Elements Drive Engagement and Purchase Intention

王春花

學生論文: Doctoral Thesis

摘要

none

獎項日期	2019
原文	English
監督員	Jeng-Chung Chen (Supervisor)

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